MEDIA Planning and Buying
By definition, media is a means of communication. And in today’s world there are millions of ways to communicate with your customers. From television, radio and outdoor, to web video, pay per click, and social media, the landscape is larger than ever. Ask any media rep and they’ll say they’re number one in their market. Ask us and we’ll tell you the truth. Our objective media experts know the real numbers from data services like Nielsen, Scarborough, SQAD, Arbitron, and SRDS, and will work with your budget to create your custom media channel using quantitative and qualitative analysis and the power of Focused Buying.
Planning / Placement / Vendor Negotiation / Maintenance / Post-Buy Analysis / Traffic & Distribution